Hey there!

I'm Irina

I’m a Product designer based in Paris, France. I’m originally from Kazakhstan, I lived and worked in Japan, USA and France. Outside the work I love museums, antique shops, yoga and ten steps Korean skincare routine.

Product designer @Axyneo · Paris, France

2024 - present

  • Led design initiatives from concept to MVP, resulting in a successful beta launch that garnered positive user feedback and aligned with business goals.
  • Led user research initiatives, delivering insights that shaped product strategy and optimized team resources.
  • Developed custom branding and design system, ensuring consistency across all platforms, enhancing the brand identity.

Product designer @Together · Paris, France

2023 - 2024

  • Collaborated with PM and developers to launch a new service branch, expanding company offerings and supporting a strategic pivot.
  • Conducted usability testing and rapid iterations, reducing time to market and enhancing product usability.
  • Performed competitive benchmarking and UX audits, resolving critical user pain points and improving product experience.

Product designer @Millionroads · Avignon, France

2021 - 2022

  • Redesigned MyRoad for 37,000 monthly users, improved user satisfaction by increasing the NPS from 3.2 to 4.5.
  • Designed a new set of functionalities in collaboration with internal and external stakeholders, resulting in a 30% improvement in user retention.
  • Delivered a responsive solution across mobile, tablet, and desktop, ensuring a seamless cross-platform experience.
Upcoming

Writing

I've recently started to share my design experience on Medium.
Let's work together
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Let's work together
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Let's work together
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Let's work together
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Let's work together
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Let's work together
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Let's work together
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Let's work together
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Let's work together
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Let's work together
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Let's work together
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Let's work together
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Let's work together
Let's make
something great !